Wednesday 24 April 2013

What kind of media institution might distribute your media product and why?

Our company logo is ‘Fast Forward Productions’. A production company is a company who creates the film. Some of the responsibilities  a production company does are: finding a director, actor, managing budgeting and managing scheduling

A distributor is an agency/company that send the film outside for the public to see. A distributor are responsible for the marketing of the film; they decide where they are going to advertise and some decide the release date of the film.  If we was going to distribute our film to the public, the programmes we would advertise on shows like ‘The Inbetweeners’ because that shows is very popular within the 16-24 ages group. It’s common for people within that age group to not watch TV in ‘real time’ anymore because they often too busy so we would advertise on catch up services as this could reach to our target audience more rather than real time advertising.

 

To make a film, the media institutions would need money in order to make the films such as ours. To receive that money, they may receive sponsors or investors which hopes to make a profits. Some media institutions may even fund raise for their film. If a film becomes very successful in the public after distributing, media institutions may receive more sponsors who may pay for more advertising which would cause the film to have more success. For example, The Inbetweeners Movie is a low budget film and only started adverting on channel 4. After the trailers was successful with the audience, they started to receives sponsors and they managed to advertise to even more channels like ITV which increased the film’s success.








The media intuitions which might distribute our film is Film 4.Film 4 is owned by Channel Television Operation and they have been responsible by supporting several films made in the UK. Film 4 has frequently created ‘them nights’ for their movies in terms of actors, genre, director or occasions (Christmas, Halloween, Valentine’s Day etc. Our movie fits into crime/thriller genre so this film may be shown on Film4 around Halloween time.
The reason for this specific media intuitions is that Channel 4 have their own channel called ‘E4’ which targets audiences between 16-24, the same age group as film. We think that this media intuition will be the perfect choice for our film because our film would be advertised on E4, meaning that our trailers and other advertisements are  reaching the intended audience. Some of the films that Film4 own or support include:
·         The Inbetweeners
·         The Lovely Bones
·         Attack The Block
·         Shaun Of The Dead
·         Seven Psychopaths
The content of film openings are the titles. The purpose of titles is to make the audience aware who is in the film, and who is responsible for the film they are about to see. The main titles which are usually shown in an opening include:
·         Director
·         Main Actors
·         Editor
·         Film Titles
·         Camera
·         Studios
The studio is usually first shown in the sequence to allow the audience to know who is responsible for the distribution of the film. The productions of the film  can be shown at the start or end of a film opening, although it is usually more common to be shown at the end of the credits. The main actors are usually shown first before all the camera and editing work; this gets the audiences attention and make the want to carry on watching if an actor they like is starring in the film. Camera is usually then shown followed by editing. The director is shown at the end of the screen to give the name a bigger impact, and it tells the audience who is responsible for the film they are about to see.
We have taken the order of titles into consideration for our film opening. The first credit we have used is the production company, which is then followed by the two actors in our film opening. The actors are then followed by camera work, which is followed by editing work. The second last titles in the main title of the film; which the background goes to black to put more focus on the title so the audience remembers it. The last credit we have in the director, again showing the audience who is responsible for the film they are about to see.

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